From October 16 – October 20, 2020, The Collection Ferrari and Ferrari of Miami, opened their doors to La Nuova Dolce Vita as guests were invited to witness and experience the all-new Ferrari Roma, this time from behind the wheel.
Following CDC guidelines and to ensure the safety and well-being of all guests, social distancing and masks were required. With two locations to better serve our community, each guest was welcomed to join us in the location of their choice beginning at Ferrari of Miami on Friday, October 16th.
At both locations, guests marveled at the Ferrari Roma and shared their admiration for the prancing horse. Guests were then able to experience the Ferrari Roma first-hand and seized the open road for test-drives.
Once the test drive was complete, prospects enjoyed delicious Italian Gelato in assortment of flavors from Gelato-go and gourmet coffee selections from an Aroma Espresso coffee cart as well as perfectly pre-packaged charcuterie boxes.